Role: Lead Stylist & Creative Collaborator

Scope: Multi-day campaign shoot for UNICO 20°87° Hotel Riviera Maya, a luxury adults-only resort, focused on producing dynamic visual content for digital, social, and brand marketing.

Concept: A vibrant, sun-soaked escape centered around indulgence, connection, and effortless style. The storyline followed a diverse cast—friends on a girls’ trip, a gay couple, and an older married couple—capturing UNICO’s appeal to modern luxury travelers through high-energy, inclusive storytelling.

Contributions:

• Styled all talent across multiple shoot locations, curating wardrobe selections that matched the hotel’s elevated yet relaxed aesthetic

• Personally sourced statement accessories and garments to enhance looks and add editorial edge

• Collaborated closely with the creative team to ensure styling complemented each scene’s tone, from poolside lounging to romantic dinners and group adventures

• Assisted in shaping visual storytelling through on-set adjustments, mood development, and creative direction input

Result: A compelling campaign that celebrated diversity, sophistication, and joy—perfectly reflecting the essence of UNICO as a destination for bold, stylish travelers seeking luxury without pretense.